Big List of Small Business Resources. Free Online Marketing Tools.

Here’s a list of some of the best free and low cost small business resources we’ve come across @ to help small businesses market themselves and grow. Please share your thoughts on them and let us know of any others you suggest.

Content Generation​
  • Answer the Public: Type in your topic and the tool will generate the most queried questions on that topic.
  • CoSchedule’s Headline Analyzer: Analyzes and scores your headline. Words are broken down into four categories: common, uncommon, emotional and power words.
  • Google Trends: Enter keywords and identify their popularity over time.
  • Quora: An online forum for professionals. Post a question and industry experts and influencers can offer guidance. Add backlinks to your site by helping answer questions from others.
  • Reddit: An online community with a massive audience. Find subreddits by searching in Google for “ [topic]”.
  • Content and Competitive Research:BuzzSumo is a search tool that tracks content on social media networks, ranking them on number of shares.
  • Portent’s Content Idea Generator: Just enter a topic and the tool generates a headline for you. Scroll through different options to find other ideas and topics.
  • AMI Headline Analyzer: This emotional marketing value (EMV) analyzer grades your headline and classifies it as intellectual, empathetic or spiritual.
  • Pablo by Buffer: Source images for social media content.
  • Canva: Create stunning images on the fly. The tool is free, but some images have a very low cost.
  • PowToon: Create short animated videos for your business. Free or $19 per monthfor pro.
  • HubSpot’s Topic Generator: Generate a list of potential blog titles in seconds by entering 3 nouns that you would like to write about.
  • Tweak Your Biz Title Generator: Generates various twists on titles, such as ‘question’ format or ‘how-to’ list format.
  • SEOPressor Blog Title Generator: Enter a keyword and some context in order to generate a customized blog title.
  • Inbound Now Blog Post Title Generator: Title ideas are generated based on your keywords.
  • PicMonkey: This photo editing platform lets you significantly enhance your pictures.
  • SocialCloudSuite: Use this tool to schedule tweets, track your keywords and eliminate many time consuming tasks.
  • SocialBro: Find important key influencers, leverage their communities and directly target the audiences of your competitors.
  • Little Bird: Leverage key influencers.
  • TailWind: A comprehensive tool for Pinterest marketing. Schedule in advance, uncover content and measure results from a single platform.
  • SocialOomph: Boost your social media productivity with monitoring and updates across Twitter, Facebook, Pinterest, LinkedIn, Tumblr, RSS feeds, blogs, Plurk, and!
  • PostPlanner: Uncover content of all types, even across specialized niches.
  • SocialQuant: Get targeted and relevant Twitter followers who are ready to do business with you.
  • Scribd: A large digital library.
  • Google Keyword Planner: Offers a wealth of data on keywords along with their volume and competition level.
  • UberSuggest: A great supplement to Google’s Keyword Planner, providing guidance on the most frequently auto-completed phrases. Doesn’t address estimated volume of competition levels.
  • Google Search Console: Check things like your site’s crawl rate, geo-targeting and rank position. Formerly known as Google Webmaster Tools.
  • Open Site Explorer: SEO tool that finds and assesses links to your site. Can also be used on competitors’ sites.
  • Screaming Frog: The dominant crawl tool. Use it to find broken links, bad redirects and missing metadata on your pages.
  • StumbleUpon: A discovery engine that finds and recommends web content.
  • The “homepage” of the internet, featuring the current articles, videos, and original content that are getting the most attention.
Social Media
  • Hootsuite: Manage multiple platforms and profiles, scheduling and analyzing posts.
  • Buffer: A simple social media scheduling tool.
  • Tweetdeck: Post scheduling and analytics tool.
  • LinkedIn: The default social network for professional networking.
  • Facebook: Not just for personal. Use it for business as well.
  • Instagram: Photo-driven social network.
  • Snapchat: An image messaging and multimedia mobile application.
  • SharedCount: Keep track of social mentions in a single feed.
  • Hashtagify: Essentially a search engine for hashtags on Twitter. Great guidance on sentiment and associated reach of a particular topic.
  • Social Mention: Basically a social media search engine that searches user-generated content.
  • Ning: Create your own community platform.
  • Flikr: Online photo sharing.
  • SlideShare: Professional content sharing community based on slides and infographs.
Public Relations
  • Marketwired: Distribute your news releases at scale.
  • SourceBottle: A free online service that connects sources—which can be you—with journalists.
  • Pitchengine: Create your own dynamic news stream.
  • PRLog: A free press release distribution service.
Affiliate Marketing
  • Post Affiliate Pro: Affiliate marketing management software.
  • Technorati: Programmatic content platform.
  • Benchmark Email: Robust email marketing tool.
  • Vertical Response: Powerful email marketing tool for small business.
  • MailChimp: Powerful and easy to use email platform.
  • AWeber: Popular email platform with a lot of gurus.
  • OptimizePress: Create and optimize landing pages and nurture campaigns.
Website Management
  • Google Analytics: The most popular site intelligence tool that let’s you gain insights from traffic and Site intelligence.
  • Optimizely: Run multivariate A/B tests on your site to optimize performance and increase the sales funnel.
  • Google Pagespeed Insights: Analyze site load speed on multiple devices.
  • WordPress: Build and host your own sites with ease and control.
  • Wix: Create your own website with ease.  

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