Direct Mail
Direct Marketing Is Thriving In Millennial Mailboxes
Everybody knows that millennials (the generation currently between the ages of 20 and 36) are glued to their smartphones and couldn’t care less about your direct response marketing efforts, right? Maybe not. Such broad generalizations should be met with skepticism. Don’t listen. Do your own research. There are lots of…
Read More »Bleeding Edge Direct Mail 3.0
In the never-ending search for effective engagement strategies for marketers, we recently came across a very interesting new service from Mitaa Data that can provide as much as a 30% kick to your actual engagement! Mitaa Data turns your prospect’s online actions into a direct mail offer that is uber-personalized,…
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Leading with a security-first mentality
As technology rapidly develops, the number of security and privacy concerns will only continue …
