AI

Consumers today expect personalized experiences from start to finish, and 80% of shoppers are more likely to purchase from brands that cater to their individual needs. As an e-commerce business, you’ve likely felt the pressure to meet these expectations. But how do you create unique experiences for thousands, or even…

In the rapidly evolving landscape of digital marketing, Artificial Intelligence (AI) stands out as a transformative force. By integrating AI tools into your marketing strategy, you can significantly enhance the effectiveness of your campaigns, ensuring they are not only relevant but also resonant with your target audience. This short guide…

It’s hard to keep track of all. the. things. when it comes to AI and what it means for marketers. You’ve undoubtedly dabbled with conversational AI, and you’ve probably discussed the role AI is going to play in your team, your strategies, and your work. With so much information available, we…

AI is transforming marketing in profound and exciting ways. In my conversations with marketers, it’s inspiring to hear how they’re using AI to drive new customer connections, build high-quality creative, and make confident decisions grounded in predictive data. It’s important to acknowledge, however, that AI can’t drive marketing success by itself. AI is…

Provided byThoughtworks The relentless hype surrounding generative AI in the past few months has been accompanied by equally loud anguish over the supposed perils — just look at the open letter calling for a pause in AI experiments. This tumult risks blinding us to more immediate risks — think sustainability…

A few days after OpenAI announced a set of privacy controls for its generative AI chatbot, ChatGPT, the service has been made available again to users in Italy — resolving (for now) an early regulatory suspension in one of the European Union’s 27 Member States, even as a local probe of its…

In recent months, artificial intelligence (AI) has taken center stage as the technology to watch, with generative AI systems like ChatGPT exciting companies, fascinating journalists, and concerning people in governance and risk functions. All of these are merited. While this technology and the best practices around it are both developing…

It was clear that OpenAI was on to something. In late 2021, a small team of researchers was playing around with an idea at the company’s San Francisco office. They’d built a new version of OpenAI’s text-to-image model, DALL-E, an AI that converts short written descriptions into pictures: a fox…

Info-Tech has released its Artificial Intelligence (AI) Trends 2023 report detailing an overview of AI trends that will continue to drive innovation and new opportunities throughout the year for organizations.  The report, written by Irina Sedenko and Anuradha Ganesh, is broken down into eight trends: design for AI,  event-based insights, synthetic data, edge AI, AI…

How can your company use artificial intelligence to provide better customer service? Check out this video for a few ideas to get started. JUN 21, 20194 MIN READ Now that customers engage directly with your company on more and more channels, the position of customer service has elevated from “cost…