Articles

“Consent, in its purest form, could easily become a dystopian stick to control citizens with,” Susan Morrow, doesn’t pull her punches as she argues that GDPR hasn’t resolved the conflict between choice and consent. The GDPR has begun a frantic discourse across the globe on how to achieve Privacy by…

Anytime I talk to new clients, friends and family – who aren’t marketers – about blogging for business is always an interesting conversation. And by interesting I mean painful. And by painful I mean it always goes something like this… A typical conversation about business blogs with non-marketers: Right when…

GATINEAU, QC, May 9, 2019 – Canadians feel they have little to no control over how their personal information is being used by companies and government and how it may be used to make decisions about them. They are also taking certain steps to protect their privacy, according to a new survey commissioned…

Tiff Macklem is the dean of the University of Toronto’s Rotman School of Management, which is home to the Creative Destruction Lab’s Quantum-AI venture program. He is also chair of the Global Risk Institute. Michele Mosca is a cryptographer and mathematics professor at the University of Waterloo, co-founder of the…

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Tom Triscari, co-founder and managing partner at Labmatik. The best project engagement I ever experienced started with an unambiguous CMO mandate. “I am going to make it…

In their appearance before the Standing Committee on Access to Information, Privacy and Ethics (ETHI) on May 7, 2019, Daniel Therrien, the Privacy Commissioner of Canada made another strong plea for changes to our Canadian Privacy laws. ” It is incumbent on the government to act to protect Canadians from…

What little privacy people don’t give away, companies tend to take. Given this unfortunate reality, to get complete privacy you’d need to install a labyrinthine series of software tools that make the internet slow and unusable — think specialty Web browsers, encrypted email and chat; virtual private networks; and security-focused incognito…

There is so much misunderstanding about what the GDPR is and what the GDPR does, that most of what is out there at this point is more mythology than anything else. For example, an article in Axios claimed over the weekend that ‘the notice and consent approach forms the backbone of the…

A toxic culture creates a variety of risks for a business. From reputational damage brought on by revelations about employee conduct to the corrosive influence ofissues around discrimination and employee wellbeing, a poor culture can rapidly sink a brand, particularly in an age when social media amplifies every misstep. Despite this, businesses…

Even though Field of Dreams is one of my favorite movies, the saying “If you build it, they will come” sadly doesn’t apply to content marketing. Too often, we forget that content marketing consists of two keywords — content and marketing. Creating content is usually the most fulfilling and enjoyable part of…