Articles

It has been brewing for a while. The entire privacy debate has been raging on ever since the explosive Cambridge Analytica data scandal that damaged Facebook’s credibility. Apple has often positioned itself above the rest of the tech companies, when it comes to user data privacy. Just this month, Apple…

The Google subsidiary, Sidewalk Labs, is proposing to create an “innovative urban district” on Toronto’s waterfront to be calledQuayside.1 The goal is to overlay the “physical layer” of urban environment (buildings, streets, vehicles) with a “digital layer” of information reflecting the dynamic activities and interactions within the physical layer. Essential…

One evening while relaxing by the fireplace, I browsed the Williams Sonoma website on my iPhone looking for lemongrass hand soap and moisturizer. I found them and clicked to add the items into the cart. But before I could make the purchase, something else caught my attention and I closed…

Whether you are looking to design your first website or are redesigning an existing one, your company needs a team of people with a strategic vision. Revamping a website is a mission where success or failure depends on choosing the right partners. An outdated website is like a salesperson who…

WITH SO MUCH of our lives lived online, people have often assumed that the pictures, financial documents, and other sensitive information we store on our password-protected phones and computers are kept private. But every day, it seems there’s a new data breach, or another story about our information being passed around in…

As GDPR ages past its first year, with potential fines up to $9.3 billion hitting the likes of Google, Facebook and Instagram thus far, the rights of consumers and operating dynamics of businesses have shifted, adding complexity to an already challenging business environment. Furthermore, the introduction of new data privacy regulations in California becoming…

Is the traditional digital marketing agency dead? Not likely in the near term, but there is a train roaring down the tracks driven by the overwhelming amount of technology, data, artificial intelligence and systems integration needs that is transforming traditional agencies into consulgencies. For the first time, four consultancies cracked Ad Age’s…

2019 Marketing Trends Report Digital marketing is constantly evolving—how do you stay ahead and take advantage of the latest trends? Sign up to learn about 9 of the biggest shifts that are revolutionizing marketing, artificial intelligence and customer experience. Build a cutting-edge marketing career and program with expert insights on:…

For many, the term “storytelling” conjures up memories of reading nursery rhymes or fantastical childhood tales like “Sleeping Beauty” or “Cinderella”. It often has the connotation of being fuzzy-feely, make-believe, or something best reserved for novels. So how, then, does storytelling apply to the often fact and data-filled world of…

If you’ve ever picked up a bottled drink or a packaged food item, you’ve probably noticed a label on the front of the item touting its protein or vitamin content. But what you don’t see is any mention of less-than-healthy ingredients — such as added sugar or saturated fat —…