Articles

Good companies talk about privacy and security; great ones back their words up with third-party audits. At the most basic level, audits establish trust. Submitting to a privacy and security audit is not something that should be done lightly. It involves countless hours of work and resources, not to mention…

In his 2018 annual letter, Amazon founder and CEO Jeff Bezos repeated his rule that PowerPoint is banned in executive meetings. What Bezos replaced it with provides even more valuable insight for entrepreneurs and leaders. In his letter, and in a recent discussion at the Forum on Leadership at the Bush Center, Bezos revealed that “narrative…

The short-form video app TikTok has become immensely popularamong a new generation of video creators and their fans, leading some to believe that it could eventually dethrone YouTube as the preeminent platform for up-and-coming video creators. That was the theme surrounding VidCon, the annual digital video convention held this month in…

Hello folks, welcome to the new article on privacy. This is based on my personal experience and i will try to give you in depth details of how tech giant’s have embedded their product into your day-to-day life, how it affects your privacy and how to stop them (partially!!). TL;DR…

Regulations governing marketing messages, whether phone calls, direct mail or digital, have historically required consumers to “opt-out” of receiving unwanted messages. This is in contrast to many other countries in which advertising messages cannot be sent unless the consumer opts-in. Recently, however, in part in reaction to Europe’s new General Data Privacy…

The Atticism, a boutique Australian-headquarterd shop with an office in the UK, realised clients were wasting thousands of dollars on an influencer ecosystem rife with fakery and that staff were spending too much time on social media rather than traditional PR. It still advises on how they can improve their…

Marketing experts say Metrolinx shouldn’t expect private companies to be banging down the agency’s door to buy naming rights for GO Transit stations, but there could be limited opportunities to raise revenue from its plan to sell sponsorships of transit assets. On Thursday, Metrolinx, the provincial transit agency for the GTHA, issued…

Greg Ramier might not be a household name. But odds are, you’ve probably shopped in one of the stores he oversees. Ramier is president of the market division at Loblaw Cos., the country’s biggest grocery retailer, which is celebrating its 100th anniversary this year. Among the brands he’s responsible for…

The modern world is full of individuals with innovative ideas about how to develop game-changing technologies for the future. With more efficient and cheaper solutions being offered for problems, the present methods are likely to become obsolete soon, leaving no room for companies that struggle to adapt to faster ways…

The Liberal Party of Canada came to power in October of 2015 with a very significant promise in their platform: to reform the notorious spying bill known as Bill C-51.  Presented as anti-terror legislation, Bill C-51 was introduced and rammed through by the previous Conservative government. It handed sweeping and dangerous…