Webinar
Email Design Wisdom from the Pros: Annett Forcier + Matthew Smith
July 15, 2020 6PM – 8PM I am beyond excited to welcome email veterans Annett Forcier (Email Boutique, www.emailboutique.io and long-standing member of our group) and Matthew Smith (Really Good Emails, www.reallygoodemails.com and Fathom & Draft, www.fathomanddraft.com) for a fireside chat on what makes good email design! Confession: I am a huge design geek at…
Read More »Marketing in Crisis
No one could have predicted the events of 2020 or their impact on our personal and professional lives. Where and how we work has changed and we don’t know when or if it will go back to the way it was before. Even though it is no longer business is…
Read More »7 Marketing Tips and Tricks for Manufacturing Industry
June 11th from 12:00PM to 1:00PM EST Are you a business owner in the manufacturing sector wanting to leverage the power of digital to help reactivate revenue and compound profits? Are you looking for new opportunities in this recession? Businesses all over the world are trying to get creative – how can they reach their customers now…
Read More »CASL: Record Keeping for compliance
June 25, 2020 11:00Am Many organizations continue to struggle with creating new processes to track and record consent. This is one of the most difficult adjustments an organization must make in order to comply with CASL.HAVING consent is very different from PROVING consent. As there was no requirement, our legacy systems…
Read More »In Conversation with… Terry O’Reilly
Join The ADCC for a virtual conversation with Terry O’Reilly About this Event He’s the host of the hit CBC radio show and podcast ‘Under the Influence’, a best-selling author, a true advertising legend and next to Tom Hanks, he’s the nicest guy on the planet. Join ADCC President Andrew…
Read More »Email Deliverability – A Journey to the Inbox
Webinar – June 2, 2020 10:00am EST Can email marketing be successful without transparent, proactive data management and rigorous adherence to email sending best practices? Validity is partnering with the Data & Marketing Association (DMA) to bring you the latest research into email deliverability and how organizations view and optimize their marketing…
Read More »Webinar: Creative Use of Variable Data to Expand your Printing Business
Many marketing solutions today mistakenly focus on fulfilling the Digital components and ignore print. The first DIA Webinar will discuss expanding your business portfolio by increasing the use of Variable Data for printers currently involved in, or, looking at diversifying into Direct Mail. Date: Wednesday April 15, 2020 Time: 12:30…
Read More »CASL: The 5 Types of Consent
Feb 13, 2020 – 2:00PM EST Derek Lackey, CIPM and author of CASL Compliance: A Marketer’s Guide to Email Marketing to Canadians will do a deep dive within each of the 5 types of consent and explain how to set up your record keeping processes to comply with CASL. In…
Read More »The New Rules When Emailing Canadians
Thursday November 28, 2019 | 1:00PM EST / 10:00AM PST The Candian Anti Spam Legislation (CASL) ushered in a whole new set of rules for electronic communications (Email and SMS text marketing) to Canadians, no matter which country you are emailing from. With fines up to $10 million, enforced by…
Read More »CCPA: The Basics (Webinar)
September 11, 2019 – 11:00am – 12:00pm EST The new Californian Consumer Protection Act is designed to give California residents more control over how their personal data is captured, stored, used, shared and deleted. During this webinar we will examine scope – does it even apply to you or your…
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