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  • Best Practices for Using Search and Social Advertising Together

     June 12, 2019 – 2:00 PM EDT According to eMarketer, global digital ad spending will rise 17% to $327 billion this year, with Google and Facebook leading the pack. Facebook has two billion monthly active users, while Google Ads reaches billions of people each and every day. If you want to effectively…

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  • Key Demographic Trends and Data Updates

    The Canadian demographic landscape is in a constant state of flux. The consumers you serve today may look quite different from those you served in the past or will serve five years from now. Join us as we discuss some of the most significant demographic trends in Canada and how…

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  • 9 Tips to Avoid the Spam Folder

    Wednesday, March 27, 2019 2 – 3 PM, ET Presenters:Chelsea Konowski | Inbox Optimization SpecialistJustin Frechette | Deliverability Analyst & ISP Relationship Manager Even seasoned email marketers find deliverability and sender reputation to be intimidating topics. Just in time for spring cleaning your list, iContact’s inbox specialists will help make sense of…

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  • Media Planning with AAM Newspaper Data

    Thursday March 21, 2019 2:30PM – 3:00Pm EST We’re pulling the curtains back on AAM data and reports. In this session we’ll provide a brief synopsis of newspaper data, where to locate it and what pieces would be helpful for media planning. Register for the Webinar

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  • All About Cookies

    A quick 30-minute webinar covering everything you need to know about cookies, hosted by Syrenis founder Nicky Watson. Within this jam-packed half an hour you’ll learn about: What cookies are and the different typesCookie compliance as it currently standsThe potential impact of ePrivacy on cookie managementWhat the risks associated with…

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  • How To Create A Content Strategy

    Feb 21, 2019 12:30PM ESTAny brand can increase awareness here or there. But the ones that consistently stand out have a plan that guides their decision-making. The problem is that most companies want a better content strategy, but don’t know where to start or what to include. In this webinar, Contently…

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  • Is it e-commerce, ecommerce or eCommerce?

    Is it e-commerce, ecommerce or eCommerce? Regardless of proper spelling – there is no doubt; that eCommerce (we spell it that way) is growing and will eventually surpass brick and mortar retail. Marketing innovation is the key.But how do businesses make this tricky transition? Just because you build it, doesn’t…

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  • California Consumer Protection Act: Does It Apply?

    March 12, 2019 01:00 PM – 02:00 PM  | OnlineJoin Derek A. Lackey, CIPM as he discusses the territorial scope of all these new data and privacy laws such as GDPR, CCPA, PIPEDA and CASL. Who must comply with what? Does the new California Consumer Protection Act (CCPA) apply to your organization? If…

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